Who we are

Alice Labs is a strategic management consultancy specialised in finding future growth. We draw new maps of your market by interrogating your current market territory as well as looking beyond it, to identify new growth opportunities.

We’re a multi-disciplined team of business consultants, market strategists, social scientists and design and human interaction experts.

We have worked with Blue Chip organisations as well as small innovative companies.

We overcome barriers to growth

To deal with obstacles to growth, we can

  • Provide internal clarity on company purpose
  • Create Master brand relevance
  • Help you see beyond the immediate industry
  • Define relevant product differentiation
  • Identify motivating product stretch
  • Turn market opportunity into action

How we work

We create an actionable vision and a programmatic plan, working according to the following strategic principles:

  • Translate strategy into how to approach the market
  • Develop a social-cultural purpose
  • Combine existing business data and primary exploratory research
  • Distil into an actionable, commercial strategic insight